ABS-CBN FILM RESTORATION PROJECT AND AYALA CINEMAS OPEN “CINEMA CLASSICS” IN UP TOWN CENTER

ABS-CBN’s Film Restoration Project, in partnership with Ayala Cinemas, kicks off the year 2017 with the special screenings of digitally restored and remastered classic Filipino films in “Cinema Classics,” which runs from Wednesday (Jan 11) to Sunday (Jan 15) at UP Town Center in Quezon City.

“Cinema Classics” is part of ABS-CBN Film Restoration Project’s advocacy dubbed as “Sagip Pelikula,” which aims to preserve Philippine cinematic legacy by locally restoring classic Filipino films and make it available to the general public via different platforms.

“We are lucky that our Sagip Pelikula advocacy has strong support from the Ayala management and it is very critical for us that our partners are just as passionate and committed to making this effort viable and sustainable. We have restored more than 120 titles already but unless people get to see them, we can’t really say we have succeeded in preserving our legacy. We are hopeful that the partnership with UPTC is the start of more tie-ups with Ayala Malls,” said Leo Katigbak, head of ABS-CBN Film Restoration Project.

“Cinema Classics” formally opens this Tuesday (Jan 10) via the premiere of the 1998 hit romantic film “Labs Kita… Okey Ka Lang?” to be attended by no less than its lead stars Mavin Agustin and Jolina Magdangal.

The modern classic film produced by Star Cinema revolves around the characters of Bujoy (Jolina) and Ned (Marvin), who both try to hide and deny that they are romantically in love with each other so as to keep and protect their friendship.

Meanwhile, other digitally restored and remastered films to be featured in the special cinema exhibition include Peque Gallaga’s “Magic Temple” and “Oro Plata Mata,” Ishmael Bernal’s “Himala,” Chito Rono’s “Dekada’70” and “Patayin sa Sindak si Barbara,” Jose Javier Reyes’ “Batang PX,” Laurice Guillen’s “Kasal?” and Mike De Leon’s “Kung Mangarap Ka’t Magising,” “Hindi Nahahati ag Langit,” and “Kakaba Ka Ba?”

“Hopefully, the audiences show up to support these films.  That’s what will it make it viable for cinema chains to consider having classics or even indie movies running on a regular and continuing basis.  Maybe, we will have a new generation rediscovering and falling in love again with the works of Bernal, Brocka, De Leon, Romero just as audiences have remained in one with “Star Wars,” “Sound of Music,” “Gone with the Wind,” and all the other classics,” Katigbak added.

Watch these digitally restored and remastered films in “Cinema Classics’ from Wednesday (Jan 11) to Sunday (Jan 15) at the UP Town Center. Tickets cost P220, with a discounted rate of P180 for students. For the full schedule, visit www.facebook.com/filmrestorationabscbn on Facebook.

Since 2011, ABS-CBN Film Restoration Project has been restoring classic films to help preserve Philippine cinematic history. Together with Central Digital Lab, it has become the first restoration effort to be done within the country.

To date, ABS-CBN Film Restoration Project has already restored over 120 films, some of which were already screened internationally via film fests, screened locally via red carpet premieres, aired on free-to-air and cable television, viewed via pay-per-view and video-on-demand, distributed on DVD, and downloadable even on iTunes.

 

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“Labs Kita… Okey Ka Lang?” mapapanood in full HD sa UP Town Center

RESTORED FILM CLASSICS, MAPAPANOOD SA “CINEMA CLASSICS”

Panoorin ang iba’t ibang film classics in full HD sa gaganaping “Cinema Classics” ng ABS-CBN Film Restoration Project at Ayala Cinemas simula Miyerkules (Jan 11) hanggang Linggo (Jan 15) sa UP Town Center sa Quezon City

Ang “Cinema Classics” ay bahagi ng advocacy campaign ng ABS-CBN Film Restoration na “Sagip Pelikula” na naglalayong mapanatili ang Philippine cinematic legacy sa pamamagitan ng pag-restire ng classic Filipino films at ipamalas uli ito bagong henerasyon ng mga manonood gamit ang iba’t ibang platforms.

“Nagpapasalamat kami dahil buo ang suporta sa amin ng pamunuan ng Ayala Cinemas at kabahagi namin sila sa layuning mapagibayo at mapatagal pa ang aming advocacy na Sagip Pelikula. Mahigit 120 na pelikula ang matagumpay naming na nai-restore at hangga’t hindi pa ito nakikita ng tao, hindi pa namin masasabi na nagatagumpay na kami sa aming layunin.  Inaasahan namin na itong pakikipagtulungan namin sa UPTC ay simula pa lamang ng marami pang tie-ups kasama ang Ayala Malls,” sabi ng head ng ABS-CBN Film Restoration na si Leo Katigbak.

Pormal na bubuksan ang “Cinema Classics” ngayong Martes (Jan 10) sa pamamagitan ng premiere ng digitally restored at remastered 1998 hit romantic film “Labs Kita… Okey Ka Lang?” na dadaluhan mismo ng lead stars nito na sina Marvin Agustin at Jolina Magdangal.

Tampok sa modern classic film ng Star Cinema ang karakter nina Bujoy (Jolina) at Ned (Marvin) na kapwa itinatago ang nararamdaman para sa isa’t isa nang sa gayon ay mapanatili at maprotektahan nila ang kanilang matagal ng pagkakaibigan.

Ilan pang digitally restored and remastered films ang matutunghayan sa espesyal na cinema exhibition katulad ng “Magic Temple” at “Oro Plata Mata” ni Peque Gallaga, “Himala” ni Ishmael Bernal, Dekada’70” at “Patayin sa Sindak si Barbara” ni Chito Rono,”Batang PX” ni Jose Javier Reyes, “Kasal?” ni Laurice Guillen at “Kung Mangarap Ka’t Magising,” “Hindi Nahahati ag Langit,” at “Kakabakaba Ka Ba?” ni Mike De Leon.

“Umaasa kami na tatangkilin ito ng mga manonood. Makakatulong din ito para mas mahimok ang mga sinehan na dalasan ang pagpapalabas ng classic film pati na rin ng indie films. Malay natin baka mapaibig muli ang isang bagong henerasyon sa mga obra nina Bernal, Brocka, De Leon at Romero katulad na lang kung paano tangkilikin pa rin ng mga manonood ang mga classic tulad ng “Star Wars,” “Sound of Music,” at “Gone with the Wind,” dagdag ni Katigbak.

Huwag palampasin digitally restored at remastered films sa “Cinema Classics” mula Miyerkules (Jan 11) hanggang Linggo (Jan 15) sa UP Town Center. Ang ticket ay nagkakahalagang P220 at mayroon discounted price para sa estudyante na P180.

Para sa kabuuang schedule, bisitahin ang www.facebook.com/filmrestorationabscbn sa Facebook.

Taong 2011 nang simulan ng ABS-CBN Film Restoration Project ang pagre-restore ng classic films para mapanatiling buhay ang cinematic history ng mga Pilipino. Katuwang ang Central Digital Lab, ito ang pinakaunang restoration na ginawa mismo sa bansa.

Mahigit 120 titulo na ang nairestore ng ABS-CBN Film Restoration Project kung saan ilan sa mga ito ay naipalamas na sa international film fests, naipalabas sa bansa via red carpet premieres, naere sa free-to-air at cable television, natunghayan sa pay-per-view at video-on-demand, nabili sa DVD at na-download maging sa iTunes.

 

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